Travel Trade Barometer: Sponsors


The Power of Partnership:

The Travel Trade Barometer program is a Travel Market Insights program conducted in partnership with a host of partners. Including the U.S. Department of Commerce/Office of Travel and Tourism Industries; the National Tour Association; Japan Travel Marketing, Visit USA committees, and Commercial Service. Please see all of our sponsors and partners.

The Office of Travel & Tourism Industries

The Office of Travel & Tourism Industries (OTTI)
International Trade Administration
U.S. Department of Commerce
is a primary sponsor and initiated the first Travel Trade Barometer.

OTTI serves as the National Tourism Office for the United States. Primarily focuses on Tourism policy, U.S. Tourism Statistical System, and Export Assistance. OTTI's support of the Barometer program strengthens current market research and analysis efforts at OTTI. The Barometer provides policymakers, destinations, and organizations critical, reliable, timely metrics necessary to export more effectively.

Current OTTI research programs:

  • Arrivals to the United States
  • Spending/Exports
  • Profile of Japanese travelers to the U.S.
  • Forecast (short-term and long-term)

To learn more about OTTI please visit ».


National Tour Association

The National Tour Association is a sponsor for the Japan Travel Trade Barometer Program.

The National Tour Association is the preferred association in the tourism industry for packaged travel professionals.

NTA strives to provide value for its members by advancing the packaged travel industry through its progressive leadership. Connecting its members through business development, government relations, professional development and research, NTA has remained committed to serving its members with integrity and quality service since its founding in 1951.

Today, the NTA membership represents 40 countries, and includes tour and travel packagers of all types.

To learn more about the most important destination for packaged travel professionals, please visit »


Japan Visit USA Committee

The Japan Visit USA Committee is a partner in the Japan Travel Trade Barometer.

In August 2009 the Japan Visit USA Committee (JVUSA) partners with Travel Market Insights (TMI). JVUSA is a prominent and vital organization working to grow travel to the Unties State in Japan. TMI feels it is paramount to the success of the program to establish a partnership with JVUSA to assure the program is relevant and enduring.